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Karo Group has just added five new awards to its stable of excellence. We entered our Horse Racing Alberta campaign into the Canadian Agricultural Marketing Awards that took place in mid-November, 2007.
Karo was in competition with top agencies including Ad Farm and BBDO, the latter of which entered its Milk Campaign, well known across Canada. We came away with an Excellence in Television Series and Merits in Billboard Single, Billboard Series and Product Sales–Direct Marketing/Direct Response.
Leading these other wins was our “Best in Show” for the Consumer Direct Category. This victory is a tribute to the Karo tradition of design excellence that arises from creative liberty, market experience and energetic teamwork.